It is no secret that we get a lot of clients who have a self-published website and now want our help. Often they become busy or can’t update it or need extra functionality they can’t do or simply just can’t be found. I think therefore that these platforms are a good starting point for a new business who need a solution quickly and with minimal outlay when the issues just described aren’t presenting themselves at their early stage.
But having said that, the online and offline marketing in all its forms is a necessary and crucial part of most businesses and I think it would be much more beneficial in the long term if the business had established a good relationship with a professional marketeer from the outset.
I am of course biased towards a web designer approach but I think rightly so. It is so much more than comparing the look and feel of one cheaper website against another more expensive one; the online marketing world is getting more sophisticated and nuanced and having a good web designer onboard who appreciates this fast-moving online playing field will definitely help your business.
Now where’s that chair..